KRUNG-THEP-MA-HA-NGERN-ORM

Duangkaew Chaovawanich

duangkaew.chaovawanich@gmail.com / chaovawanich.com

KRUNG-THEP-MA-HA-NGERN-ORM or ‘กรุงเทพมาหาเงินออม’ is a project aimed to investigate and gather insight information about the experiences of proletarians who have moved to Bangkok and encountered challenges they were unfamiliar with and utilizing communication design as a research method to provide practical guidance on surviving in Bangkok to offer a sense of security to those leaving home for a big city like Bangkok. 

This guidance is presented through social media platforms : TikTok, to offer practical tips and tricks  on finding affordable housing, efficient transportation options, budget-friendly food choices, and more, empowering individuals with the knowledge needed to thrive in the city while managing their finances, effectively targeting  people from age 18-35 and the ones who are planning to move to Bangkok.